Navigation Menu+

Random VVC Thoughts + Article in T.O.F.U.

Posted on May 31, 2013 by in Vegan Issues | 0 comments

Even though I’m not doing a traditional wrap-up from Vida Vegan Con, I wanted to put some ideas out there that I’m currently marinating in my head that could potentially turn into action items for the way I approach things on this site.

Also, I’m excited to announce that the new issue of the vegan e-zine, T.O.F.U. is out now and it has tons of great articles on a variety of vegan topics, including an article by yours truly about how to start a veg fest in your area. You either pay-what-you-can or download it for free, so there’s no excuse not to read it!

So, here are a few things that are floating around in my brain right now. Contrary to what Gena said at the conference, I am going to use this post as a ‘brain dump’, but only for today 🙂

Recipe Writing + Testing

One of my favorite sessions was one on recipe writing and testing with Terry Hope Romero (don’t get me started on how frickn’ cool that chick is). Terry has loads of experience with this – she is one of the goddesses of vegan cookbooks after all – so it was cool to see how she goes through the entire process of recipe creation. (Photo: Eva, Terry, and Moi!)

Eva, Terry, and Ashley

One of her main points was that there are different types of recipes for different types of publishing avenues, and that they aren’t all equal – in neither their tone nor their level of testing requirements. Though I love bringing you several recipes each week, I may start doing some additional testing to make sure that you are likely to get the same results I do in my kitchen.

Another thing I’ve been thinking about a lot with recipe writing is how the information is presented. The way that Tim Ferris wrote his recipes in 4-Hour Chef is really appealing to me, and it takes a lot of the guesswork out for the cook (he basically lays everything out in steps, from prep to cooking, and the way he does it also helps with timing). I may start playing around with format a bit as the year goes on.


Wow, there was so much info on activism here that I’m definitely still processing it all. There were lots of great panels with people such as Erika Larsen and Jasmine Singer who had tons of great info to pass along. I learned a lot about how to approach activism from the food perspective, but I’m still figuring out how I’m going to handle this in my posts.

Aside from the panels, I had some great discussions with other attendees, such as Eva from the Dirty Rotten Vegan about our role as activists within the vegan community. As I said before, I have a lot of great ideas stewing with regards to this topic, but I’m not positive yet on how I want it to play out on the blog.

Health + Nutrition

Again, more information on this topic was available than I can even begin to wrap my head around. I learned a lot from Ginny Messina about how anecdotes don’t equal science and how to look for studies that are the most reliable. It was also interesting to see such a wide variety of vegans because we all seemed to eat a little differently. There were no oil vegans as well as raw vegans – with a little of everything else in between. One of the greatest pieces of advice I got was from Gena from Choosing Raw – she noted that you should always make recipes that are authentic to you and your eating habits, and just make your choices a non-issue. More great stuff to mull over in the coming days.

Photography + Food Styling

As I said yesterday, I was inundated with tons of tips and tricks for styling and photographing my food while at VVC. I still don’t have nearly the time I’d like to really dig into this, but I am going to start integrating one tip each month (or every couple of weeks if I get ambitious). I don’t want to make my food look better than what you can recreate at home, but it does need to be visually appealing so that you’ll actually give it a shot. So, I’ll never go over-the-top with my styling, but I will work harder to present you with food that looks as good as it tastes.


That’s all for this week! I’ll be back to regularly scheduled programming next week – enjoy your weekend!

Visit Us On TwitterVisit Us On FacebookVisit Us On PinterestCheck Our FeedVisit Us On Google PlusVisit Us On YoutubeVisit Us On Linkedin